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The Scoop: Zinch.com

Thursday, 6 November 2008 15:55 by Lena

Ever wish expressing interest in a school were as easy as poking someone on Facebook? Well, thanks to Zinch, now you’re one step closer.

The social network wants colleges to know that you’re “more than a test score”. Each user creates a resume-like profile that features facts like their extracurricular interests and long-term plans. Creative users can also upload music or videos, creating an online portfolio of sorts. These profiles are made available to admissions officers, who are supposed to use them to get a fuller picture of each applicant. Colleges also have pages on the site and students can express their interest by leaving a message on their wall.

Zinch is hugely popular, but the website lacks some crucial resources. On Zinch, you can talk to your “dweebs” (friends) or “shout out” to schools, but there’s not a lot of advice about how to choose the right college or prepare your application. There’s also the question of how seriously admissions officers take the student profiles. Anyone who wants to get admitted will have to apply through the regular, formal process and though Zinch can help you find out about a cool school you haven’t heard of before, it’s unlikely that your Zinch page will be getting you in.

One thing’s for sure: the site is fun and its social networking format is familiar to high school users. Just don’t take it too seriously, and definitely leave groups like “That’s What Your Mom Said” to Facebook.

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January 6. 2009 21:09

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